Pdf background of samsung electronics company marketing. The samsung group is a south koreabased conglomerate company that includes subsidiaries. Samsung decided to venture into the television market. Owners of samsung mobile phones were offered an expressway entrance at the gate, which proved to be wildly popular and created a sense of inclusion among samsung customers. Samsung, 2008 kun hee lee, current chairman of the samsung group always teaches his employees. May 05, 2020 samsung, south korean company that is one of the worlds largest producers of electronic devices. Its one of the largest businesses in korea, producing nearly onefifth of. Samsung also claims that the new phone will offer superior performance at a reasonable price. Customer profile order entry displays up to 12 months of sales history and more for each product enabling more proactive order taking. Pdf samsungs innovation strategy in smart phones market.
The samsung value chain as a hitech company, samsung electronics and affiliates are determined to maintain. Samsung believes that the success of their contributions to society and to the mutual prosperity of people across national boundaries truly depends on how they manage their company. Company culture is very important in terms of innovation driver because it helps shape up the productive. In 1969, samsung electronics was created in order to create lowend consumer electronics. Company profile sample 9 free templates in pdf, word. Its one of the largest businesses in korea, producing nearly onefifth of the countrys total exports with a primary focus in electronics, heavy industry, construction, and defense. Company profile sample a company profile is a professional introduction of the business and aims to inform the audience about its products and services. Samsung display introduces its company profile, products, media center, recruiting, customer service, and official sns including blog and facebook.
Company profile page for samsung mobile display co ltd including stock price, company news, press releases, executives, board members, and contact information. Just remember to keep it updated with any additions or changes you need. Samsung electronic company sec, founded in 1969, has reigned as not only the largest manufacturing company in korea, but also one of the leading global competitors. Our slidebean template saves you time while creating your presentation. Samsung was founded by lee byungchul in 1938 as a trading company. Samsungs fast follower innovative strategy as proved to be successful so far. Who we are synot group is an international structure of companies that do business in more than twenty countries all over the world and employ over 3,000 people.
Samsung advanced institute of technology sait is the research power of samsung that also handles at the moment new business. One example is the show your samsung fast lanes that launched at texas motor speedway in 2009. Background of samsung electronics company marketing essay background of samsung electronics company marketing essay samsung electronics is a south korean. Company profile history samsung display is taking a leading role in making history, having already introduced many of the best displays across the globe with more to come. An over view of samsung electronics company marketing essay. Samsung electronics is a company with its capital in samsung town soul, south korea. Samsung products have won a number of awards and recognitions such as best product award in 8 categories by bli. Jump up history corporate profile about samsung samsung. Samsung story history, founder, founded, ceo conglomerate. It manufactures and sells electronic goods all over the world, with branches located in major. The two business divisions handle nine product divisions. Samsung begins as a small trading company selling dried fish. Company profile for samsung heavy industries co ltd.
Next plan as the blueprint for company wide transformation that will lift the potential of the group and maximize its corporate value. Samsung mobile display co ltd company profile and news. Samsung electronic company sec, founded in 1969, has reigned as not only the largest manufacturing company in korea, but also one of the leading global competitors worldwide. Samsung, south korean company that is one of the worlds largest. Samsung, south korean company that is one of the worlds largest producers of electronic devices.
Samsung started in 1938 as a small trading company located in sudong near daegu city. Next plan as the blueprint for companywide transformation that will lift the potential of the group and maximize its corporate value. It outlines all the essential information about the company including the businesss or organizations history, the number of people or human resources that the business has, their physical as well as their. The smart ph ones market has be en fast evolv ing in terms of innovation. Samsung mobile phone manufacturing company smartphone. Samsung electronics co ltd company profile and news. Company profile of samsung samsung samsung electronics. A good company profile should include a cover page that contains the title of. The samsung group is a south korean multinational company with a range of subsidiaries and affiliated businesses typically using the samsung brand name. Objectives of samsung samsung electronics company ltd. In 1947, as the company began to grow lee put up their office in seoul. For the publicly traded company, see samsung electronics.
It is an established company almost all around the world. Samsung is a south korean multinational conglomerate headquartered in samsung town. As all businesses need tax, bee, websites and much more this becomes the bulk of our sales. Resultsdriven goaloriented we tend to work best with companies who are resultsdriven and are interested in setting real goals and meeting objectives. It manufactures, among other devices, mobile devices, electronic gadgets, and storage as well as semiconductor devices. Well see how well the device is received in the marketplace once the company reports its third. Samsung mobile phone manufacturing business in handled and operated by samsung electronics, one out of several affiliated businesses of the samsung group. May 04, 2020 buy our report for this company usd 29. A wellmade company profile should include these elements. We hope, this summary of what a company profile template is, had helped you to get a better idea of what you need to work on your company profile.
Company profile page for samsung electronics co ltd including stock price, company news, press releases, executives, board members, and contact information. Lg twin tower 128, yeouidaero, yeongdeungpog seoul 07336 p. Samsung electronics is a multinational electronics and information technology company headquartered in suwon and the flagship company of the samsung group. Company profile of samsung free download as word doc. Pdf on jan 1, 2014, farshad madani and others published samsungs innovation strategy in smart phones market. It started production of black and white television sets for the local markets in 1972. Samsung s entry into the semiconductor business was pivotal for the company.
Quotes are produced by an innovative subsystem that. It started off as fish exporter vegetables and fruits exporter in china which was the business activity of the founder byung. A company profile, also called a business profile, is a document or tool that contains a clear and concise description of the business. Introduction samsung is known globally for its electronic products and it is one of the successful brands in the electronic industry. He had only forty employees and the companys major business was production and distribution of groceries within the city. Samsung diversified into producing sugar, flour, fabric, and chemical fibers. Samsung specializes in the production of a wide variety of consumer and industry electronics, including appliances, digital media devices, semiconductors, memory chips, and integrated systems. Company background samsung corporation is one of the largest electronic manufacturing companies in the world. Lee had determined in the mid1970s that hightech electronics was the growth industry of the future, and that samsung was to be a major player. Over the last 70 years the company has expanded and operated in a wide and diverse range of industries providing products and services for individual.
For the past few decades, global development has centered on the it. Company profile sample 9 free templates in pdf, word, excel. Samsung is a southeastern japanese individual globally and unfortunately company and its located in the samsung city, seoul. Client profile our best fit established business our services are aimed at solidly established businesses who are already profitable. Introduction samsung was founded by lee byung chull in 1938 as a trading company south. All of these other specialist services are provided by our inhouse specialists at a. What we do we focus on offering entrepreneurs a company registration service at cipc. Global value chain analysis on samsung electronics final.
Samsung is the third largest south korean company which was established in 1969 as the flagship company of the samsung group or samsung corporation. Introduction samsung was founded by lee byung chull in 1938 as a trading company south korean company largest information technology company measured by 2011 revenues assembly plants and sales networks in 61 countries 3. The company operates through following business divisions. He had only forty employees and the companys major business was production. Mar 09, 2012 the samsung manufacturing complex housingmanufacturing facilities for color televisions, mobile phones, refrigerators andwashing machines is located at noida, near delhi. Employing approximately 8,000 people in 124 offices in 56 countries, company consists of five main business units. For the past few decades, global development has centered on the it revolution, particularly the internet and semiconductor technology, and this has created immense value. It manufactures and sells electronic goods all over the world, with branches located in major cities across all the six continents in the world. Its products include air conditioners, computers, digital televisions, activematrix organic lightemitting diodes amoleds, mobile phones, monitors, printers, refrigerators, semiconductors. Samsung electronics unlike other electronic companies started it business operations on other products and not electronics. We hope, this summary of what a company profile template is, had helped you to get a better idea of what you need to work on your. It can be used as a marketing tool, to attract investors and clients who might be interested in the product or service provided by the company. In order to open the pdf version, adobe acrobat reader is required.